The data relating to our own actions and the data generated and reported on by “things”, are also increasingly shared and/or exploited in aggregate form, as so-called Big Data.
In this new environment, we are generating extremely detailed personalized or quasi personalized data trails. We are hardly aware about it. These data can be used to map social networks. The spiders’ webs of contacts linked to further contacts. Combined big data and profile can show details of every man and woman’s life, activities, health, beliefs with a high degree of probability or perfection. Just a few “likes” on Facebook can predict religion, race or sexual orientation of the user with high degrees of accuracy. A few innocent online purchases of item can get women’s identification without revealing any facts.
We know the basic universal instruments related to the personal data are: 1. Universal Declaration of Human Rights, adopted at the third session of the UN General Assembly Resolution 217A (III) of 10.12.1948, which states that no one shall be subjected to arbitrary interference with privacy, family. Everyone has the right to the protection of the law against such interference or attacks (Article 12); 2. International Covenant on Civil and Political Rights (New York, 19.12.1966); 3. Council of Europe Convention on the Protection of Individuals with regard to Automatic Processing of Personal Data (ETS N108) (concluded in Strasbourg, January 28, 1981). Today the Big Data sciences turn its monumental appearance. After some years get pass, there will be no need of data scientists, because all process of the big data collection will be automated. This makes a big challenge to the scope of issues related to human rights of the subjects of personal data. This is a complex issue related to ethical, legal, and technological problems of human rights in internet governance.
European Communities, in an age of “Big Data”, it is becoming increasingly difficult to ensure true anonymisation. The “mining” of the Big Data resources in more sophisticated ways tends to lead to the creation of “profiles”. If the more data then there are the easier chance to identify a person. Although these profiles are being used to spot rare phenomena. For example to find a terrorist in a large set of data on thousands of people.
In Europe, there are strict rules about what companies can and can’t do in terms of collecting, using, disclosing and storing personal information. Since the responsible governments are pushing to make the regulations even stronger. It’s leads to debate about whether it is time for the U.S. to toughen its relatively lax privacy regulations. One side of debaters believe that the U.S. government should refrain from meddling. They say the lack of privacy restrictions in the U.S. has encouraged innovation in the online-marketing industry which is still evolving. As other side of debaters believe that the U.S. government’s experiment with self regulation has been a failure and also believe that Europe’s approach to privacy is superior.
We should not fear of the Big Data concept development and implementing new technologies in our life. Due to the fast growth in technologies area and in amount of data and types of data at the Internet, there is slow reaction from the legal side of our life. This has leads to the lack in laws and policies protecting our privacy. It is the goal of international community to jointly update current laws regulating data and information dissemination policy (including at the Internet).
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